CEO Evan Gappelberg commented, “We are thrilled with the successful deployment of ARway’s navigation technology at Congonhas Airport, in collaboration with Localiza. This accomplishment not only signifies a major leap in airport navigation technology but also underscores the scalable potential of ARway’s solutions in global markets. For our investors, this represents an exciting opportunity. This is more than just a technological advancement; it’s a strategic expansion into new markets and sectors. Our investors should be excited about this because we are not only redefining the way people navigate spaces but also paving the way for ARway’s technology to become an integral part of daily life across various industries. The success at Congonhas Airport is a first step in widespread adoption and potential of indoor AR navigation, promising significant returns and growth opportunities in the future.”
As part of its ongoing commitment to improving customer satisfaction, Localiza has commissioned a consumer research organization in Brazil to conduct a comprehensive survey starting Friday, 19 January 2024. This survey aims to evaluate the efficacy and user experience of ARway’s technology at Congonhas Airport. Participants in the survey will be offered a discount voucher from Localiza, encouraging widespread participation and engagement.
The project is slated to run for 30-90 days or until a statistically significant dataset of respondents is achieved. This data will enable Localiza and ARway to derive detailed insights and analysis on the usage and impact of the AR navigation system.
The original contract between ARway.ai and Localiza was announced in August 2023, signifying a major step in integrating indoor AR navigation across major airports in Latin America. The initial phase of this project commenced at Congonhas Airport, São Paulo, as a pilot in February 2023. This innovative technology has since proven to be a game-changer in navigating airports, significantly aiding travelers from baggage pickup to their transportation depot, which includes car rentals and other transport services.
Watch a demo video of an indoor AR activation at an airport using ARway’s technology: click here to watch
The ARway platform revolutionizes the traditional airport navigation experience through its cutting-edge spatial computing technology. By creating a 3D map of the airport, passengers can quickly and intuitively find terminals, gates, and other key locations. The platform’s inclusion of voice commands and other user-friendly features has elevated it as a more efficient and convenient option compared to conventional navigation methods.
As this project progresses, ARway.ai and Localiza Rent a Car continue to demonstrate their commitment to leveraging technology for enhancing customer experiences at airports. Their partnership stands as a testament to the innovative application of AR in everyday scenarios, paving the way for further advancements in this field.